Rosalind Candy Castle Rack Card

Marketing materials

Client
Rosalind Candy Castle

(a Brkich Design Group project)

Year
2024

My Role
Graphic Designer

Project Overview

Rosalind Candy Castle needed a rack card to display at their counters that would promote their fundraising opportunities while sharing more about the company’s history. Using their established brand guidelines, the piece was designed to stay consistent with their visual identity while remaining engaging, approachable, and easy to scan. The final rack card balances visual interest with clear messaging, effectively communicating fundraising options to customers at the point of sale.

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credits

Date: February 2024
Creative director: Amy Schaffer
Project managers: Latoya Bass, Dominique Britt
Brkich Design Group owner: Cassie Brkich